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Valuation

An estimate of what a business might be worth, used for planning and decisions, not a guaranteed sale price.

A valuation is an informed estimate of the value of a business, usually based on its earnings, assets, growth, risks and how dependent it is on its owner. Different methods and different assumptions give different answers, so a valuation is better understood as a range than a single number.

Owners use valuations to plan: to see what drives value, what holds it back and what to improve before any sale. It is not financial advice, and it does not promise what a buyer will pay. Actual prices depend on the market, the buyer and the negotiation. Clear records and documented processes generally help.

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